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Bollywood Star Takes on LOreal Paris

Actress Katrina Kaif steps up as the new face in India.

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By: Jamie Matusow

Editor-in-Chief

Katrina Kaif has been named as the newest Indian brand ambassador for L’Oreal Paris. Her latest release Dhoom:3 has become the most successful Indian film of all time grossing over $83 million worldwide since its December release.

Kaif started out as a model and moved from London to Mumbai to make her Bollywood debut in 2003 with “Boom.” This year, she will appear in Fox Star Studios India’s “Bang Bang,” a Bollywood reworking of the Tom Cruise-Cameron Diaz “Knight and Day,” in which she will co-star with top star Hrithik Roshan. Kaif’s numerous brand endorsement deals in India include Sony XPeria, Etihad Airways, Pantene, Lux soap and Pepsi’s Slice.

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